What is a #1 Google Ranking Worth

Being a scientist at heart I simply love when somebody provides information that makes be better at quantifying and predicting th evalue of my efforts. Thats why I am a big fan of:

Gilb’s Law: Anything you need to quantify can be measured in some way that is superior to not measuring it at all

Therefore I will use todays post to credit Aaron Wall from Seobook for his great article:

How Much Money is a Top Google Ranking Worth to Your Business?

As a short apetizer, here is an extract on how you could estimate the value of going from #5 to #1:

Quote:Patrick, a moderator on our community forums, runs a Bingo Card Creator website which recently ranked #5 in Google for bingo cards.

  • A #5 ranking sent him 6,000 unique visitors per month.
  • A #1 spot, using the leaked AOL search data (referenced later in this document), is worth 8.5 times what #5 is. 6,000 * 8.5 = ~50,000 uniques per month
  • His site currently makes $40 for every 1,000 pageviews.
  • His estimated income from ranking #1 for [bingo cards]: $2,000 a month.

Exit Jesper

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